Visiting Uruguay is knowing you can enjoy yourself safely, relax and leave all hurries behind. There’s more to it than its beaches, hills and hot springs, there’s also the warmth and respect of a society where each smile and gesture of kindness reflect the spirit of its people. A place where culture expresses itself freely and creatively.

Being a Uruguayan means enjoying small traditions with deep meanings: sharing mate in good company, dancing a tango or getting carried away by the vibrant rhythm of candombe, folk or other many urban tunes. It is also tasting tortas fritas in a rainy afternoon, delighting in a good barbecue or a chivito, and feeling soccer with the passion shared by a whole country.

It is also getting moved in any tablado during carnival, enjoying good theater or film and finding our identity reflected in every cultural expression.

Uruguay is much more than a country, it is a unique way of living, celebrating the simple things and connecting with authenticity. Here, every tradition tells a story and every experience gets you closer to its essence.

Ready for it?